Our mission
Every brand should know who needs them next.
Retention tools got very good at sending. Deciding who to reach, about what, and when to hold back is still done by hand. Altvary does that part.
Our story
Built for the decision, not the dashboard.
A beauty or skincare customer rarely fits one list. She can be due to reorder, missing a step in her routine and slipping as one of your best customers, all in the same week. The usual answer is another segment and another flow, and she gets five messages.
Altvary sits between your Shopify data and the marketing tools you already use. It reads purchase history, product sizes and the time between orders, weighs the opportunities a customer matches, and settles on one decision for each customer: who, why, which product, and what to do.
It is built for beauty and skincare on purpose, because the signals are specific to them: how long a size lasts, which step of a routine is missing, when an opened product is past its best.
Altvary is new. It is free during early access, and the free store check runs on any Shopify store’s public catalog with nothing to install.
How we build
Six rules the product is held to.
- 01
One decision per customer
A customer can match several plays at once. Altvary weighs them and settles on one. The others wait.
- 02
Every decision says why
Who, why, which product and what to do, with a confidence score from 0 to 100. Not a dashboard to interpret.
- 03
Read-only by design
The app asks Shopify for read access and nothing else. Altvary can’t change your products, orders, customers or inventory, and nothing is installed on your storefront.
- 04
Consent decides who it may decide about
Only customers whose Shopify record says they subscribed to marketing. Every other state is treated as no permission.
- 05
Your marketing does the delivery
Altvary decides and hands the decision off. The flow you already run delivers the message, in your brand.
- 06
Outcomes, stated plainly
An order placed within 30 days of a hand-off counts as influenced revenue. That is not proof the decision caused the purchase, and Altvary does not say it is.
Contact us
Talk to the people building it.
Questions about the product, your data, or whether it fits your store.